De Beers

Concept & Art direction

Build an experience of purchasing, gifting, or receiving a diamond. Highlight how this moment is one of the most special in a person’s life.

The challenge is to fully appreciate De Beers Group grading expertise that requires the technical understanding of the 4C terms of a diamond.

debeers_mobile4.gif
debeers-mobile3.gif
debeers_mobile1.gif
debeers_mobile2.gif
Debeers
Debeers

Debeers
Debeers

debeers_heritage
debeers_heritage

Debeers
Debeers

1/7